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At Pyaza, we believe in transparency and openness about how we collect and use data related to you. This Cookie Policy explains how we use cookies and similar technologies to help deliver and personalize our Services. By continuing to use our Platform and Services, you agree to the use of cookies and similar technologies as described in this Cookie Policy.
This Cookie Policy applies to any Pyaza product or service that links to this policy or incorporates it by reference. This includes our website, mobile applications, communications, and any services provided through third-party sites.
What Technologies Do We Use?
To provide, personalize, and improve our Services, Pyaza uses various tracking technologies. These include cookies, pixels, local storage, and mobile ad identifiers, each serving different purposes to enhance your experience on our Platform. Below, we describe these technologies in more detail and explain how they work:
Cookies
Cookies are small text files stored on your browser or device when you visit a website. They help websites and apps recognize your device, store your preferences, and improve your overall browsing experience. Cookies serve a wide range of functions, such as remembering your login details, keeping track of your language preferences, and storing items in your shopping cart. On Pyaza, cookies allow us to tailor content specifically for you, ensure that our Services are secure, and provide relevant ads based on your interactions.
There are different types of cookies, which serve various purposes:
Session Cookies: These cookies are temporary and are deleted once you close your browser. They help us identify and authenticate users during a single session and ensure that you can navigate between pages efficiently.
Persistent Cookies: These cookies remain on your device for a set period, even after you close your browser, and are used to remember your preferences for future visits. For example, we use persistent cookies to store your login information, so you don’t have to log in each time you visit Pyaza.
First-Party Cookies: These are cookies that are set directly by Pyaza when you interact with our Platform. They allow us to understand your behavior on our website and personalize your experience accordingly.
Third-Party Cookies: These cookies are set by third-party partners, such as advertising and analytics companies. Third-party cookies help us provide you with targeted ads and analyze how our Platform is being used. For example, an advertiser may place a cookie to track your interactions with their ads and measure the ad's performance.
Pixels
Pixels, also known as web beacons or clear GIFs, are small, invisible images embedded in emails, webpages, or ads. They work by sending information back to the server when a page is loaded or an email is opened. On Pyaza, we use pixels to understand how users interact with our content and to track certain actions, such as whether an email was opened, a link was clicked, or a specific product was viewed. This data helps us gauge the effectiveness of our marketing campaigns and optimize the user experience.
For example, if you receive an email from Pyaza about a new feature or event, the pixel embedded in that email will notify us if you opened the email and interacted with its content. Similarly, pixels embedded in ads allow us to see whether an ad led to further engagement on the Pyaza Platform, such as a profile visit or a post interaction.
Local Storage
Local storage refers to the technology that allows websites to store data locally on your device’s browser. Unlike cookies, which expire after a set period, local storage data is stored permanently unless you clear your browser’s cache or manually delete it. Pyaza uses local storage to retain information about your preferences, such as language settings or site layout choices, and to improve the speed and performance of the Platform.
For example, local storage helps us save your display preferences (such as dark mode or font size), which ensures that the Platform appears as you last configured it when you return, without the need to reload all settings each time.
Mobile Ad Identifiers
For mobile applications, Pyaza may use Mobile Ad Identifiers (MAIDs), such as Apple’s Identifier for Advertisers (IDFA) or Google’s Advertising ID, to deliver personalized ads on mobile devices. These unique identifiers allow advertisers to track user behavior within mobile apps, enabling them to serve ads that are tailored to your interests. MAIDs are not permanent and can be reset or disabled by you through your device’s privacy settings.
For example, if you use the Pyaza app and interact with a specific type of content or attend an event, mobile ad identifiers may be used to show you relevant ads or recommendations within other apps or on third-party websites. This allows us to provide you with ads that match your interests without collecting sensitive personal information.
What Are These Technologies Used For?
The tracking technologies we use on Pyaza, such as cookies, pixels, local storage, and mobile ad identifiers, serve various important functions. These technologies are essential in providing a secure, personalized, and user-friendly experience on our Platform. Below, we explain in more detail the different ways we use these technologies to enhance your experience on Pyaza.
1. Authentication and Security
One of the primary purposes of cookies and similar technologies is to help you log into Pyaza and keep your account secure. When you log in, cookies enable us to recognize you, allowing you to stay logged in as you move from page to page. Without these technologies, you would need to re-enter your login details every time you access a new section of the platform. Additionally, cookies help us maintain the security of your account by identifying unusual login attempts or suspicious activity.
For example, if you log in from a new device or location, cookies help us verify that it’s you and not someone else trying to access your account. These technologies also allow us to remember your two-factor authentication (2FA) settings and ensure the safe storage of tokens that grant you access to secure areas of the platform.
2. Personalization and User Preferences
We use cookies and local storage to remember your preferences and personalize your experience on Pyaza. Whether it’s remembering your chosen language, region, or layout settings, these technologies ensure that you don’t have to reset your preferences each time you visit the Platform. For example, if you prefer to use Pyaza in dark mode, local storage will retain that setting so that it automatically appears that way during your next visit.
Personalization also includes the content you see. Based on your interactions with the platform, such as the posts you like, the spaces you join, or the events you attend, cookies allow us to recommend relevant content, articles, or Spaces tailored to your interests. This ensures that the Platform adapts to your unique needs and preferences over time, offering you a more intuitive and engaging experience.
3. Advertising and Marketing
Cookies and mobile ad identifiers play a key role in delivering personalized ads both on and off the Pyaza platform. When you interact with certain content, we use tracking technologies to understand your interests and present you with relevant ads. For example, if you frequently engage with content related to blockchain, you may see ads for blockchain-related events or products that match your professional focus.
These technologies also help us measure the effectiveness of our advertising campaigns. By tracking interactions with ads, such as clicks, impressions, or conversions, we can gauge how well an ad resonates with our audience and optimize future campaigns. Importantly, we only work with trusted third-party advertisers and analytics providers to ensure that your data is handled responsibly and used solely for the purposes agreed upon in our Privacy Policy.
If you interact with advertisements on third-party websites, cookies may help us track whether you visited Pyaza after seeing one of our ads elsewhere. This helps us better understand which ads are driving user engagement and adjust our strategies to improve your experience with Pyaza’s services.
4. Analytics and Performance
Cookies and pixels are instrumental in helping us analyze how users interact with Pyaza and identify areas where we can improve. By gathering anonymized data on how users navigate the Platform, what content they engage with, and which features they use the most, we can assess what works well and what needs improvement.
For example, cookies help us track how long users spend on different sections of the Platform, how often they return to certain pages, and what paths they take to find specific content. This data is invaluable for us to continually enhance the user experience, optimize site speed, and ensure that our features are working as intended.
We also use analytics cookies to generate reports on overall Platform performance. These reports allow us to detect and resolve issues quickly, such as page load times or feature malfunctions, ensuring that Pyaza remains a high-performing and reliable platform for all users.
5. Research and Development
Our use of cookies and similar technologies extends to research and development efforts aimed at improving the Pyaza platform. By analyzing aggregated data from users' interactions, we can identify trends, behaviors, and patterns that inform the creation of new features or the enhancement of existing ones. For example, if a significant number of users are consistently engaging with a particular type of content, this may prompt us to develop new features that cater specifically to that interest.
In addition, our development team uses insights from cookies to run tests and experiments on the platform. By implementing A/B testing and user feedback mechanisms, we can gather data on how different versions of a feature perform, which helps us refine and deliver the best possible experience to our users.
6. Functionality and User Experience
Cookies and local storage are also used to ensure the smooth functioning of Pyaza’s features. For instance, certain cookies are necessary for basic site functions, such as keeping track of your browsing session. These essential cookies ensure that the Platform remains functional and that your experience is uninterrupted.
We also use cookies to store temporary data that helps with the day-to-day operations of the platform, such as keeping track of forms you’ve filled out, search terms you’ve entered, or settings you’ve adjusted. This data ensures that you can continue to use the platform without losing progress when navigating between different sections of the site.
7. Security and Fraud Prevention
To maintain the security and integrity of the Pyaza Platform, we rely on cookies and other tracking technologies to detect and prevent fraudulent activity, unauthorized access, and potential security threats. By monitoring login attempts, IP addresses, and session activity, we can quickly identify unusual patterns of behavior that may signal malicious intent.
For example, if an account logs in from an unexpected location or device, cookies enable us to trigger additional security measures, such as requiring two-factor authentication (2FA) or a password reset. This not only protects your account but also safeguards the broader Pyaza community from potential risks.
8. Legal Compliance
In some instances, we use cookies and similar technologies to comply with legal requirements. For example, certain cookies are necessary to meet regulatory obligations related to user consent and data protection laws. These technologies help us track your consent preferences and ensure that Pyaza operates in accordance with applicable regulations, such as the General Data Protection Regulation (GDPR).
The technologies we use, including cookies, pixels, local storage, and mobile ad identifiers, are integral to the seamless functioning of Pyaza. You have the option to manage these technologies through your browser settings and account preferences, allowing you to tailor how they are used to meet your needs.
Third Party Use of These Technologies in Connection with Our Services?
In addition to the tracking technologies used directly by Pyaza, we work with a variety of trusted third parties who use cookies and similar technologies to help us operate and improve our Services. These third parties assist us in various ways, including analytics, advertising, and providing certain platform functionalities.
Below, we explain the categories of third parties that may use these technologies in connection with Pyaza’s Services and the purposes for which they do so.
1. Advertising Partners
We collaborate with advertising networks and partners who help us deliver personalized ads to you across different platforms and websites. These third-party advertisers use cookies, mobile ad identifiers, and pixels to track your interactions with ads on Pyaza and other websites. This allows them to serve you relevant ads based on your activity both on and off the Pyaza platform.
For example, if you engage with content related to certain professional industries on Pyaza, our advertising partners may show you ads related to job opportunities, products, or events in those industries. Additionally, these third parties help us track the effectiveness of ad campaigns by monitoring metrics such as clicks, impressions, and conversions.
Third-party advertising partners may include:
Programmatic advertising networks
Social media platforms that display ads
Marketing analytics companies that optimize ad delivery
2. Analytics Providers
We work with third-party analytics providers to help us understand how users interact with Pyaza. These providers use cookies and similar technologies to collect data about user behavior, such as page views, time spent on the platform, and the content users engage with. This information helps us identify trends, improve platform functionality, and optimize user experience.
For instance, analytics providers help us measure how often users visit specific sections of the site, which features are most popular, and how users navigate between pages. These insights allow us to make informed decisions about feature development and site improvements.
Third-party analytics providers may include:
Google Analytics
Adobe Analytics
Mixpanel
3. Service Providers
We rely on various service providers to help us deliver Pyaza’s Services. These service providers use cookies and other technologies to provide features such as customer support, infrastructure management, and security services.
For example, a customer support provider might use cookies to track and manage your support interactions, ensuring that your requests are handled efficiently. Infrastructure providers may use tracking technologies to monitor server performance and detect potential issues, helping us maintain a high level of service.
Third-party service providers may include:
Hosting and cloud storage providers
Customer support platforms
Fraud detection and security service providers
4. Social Media and Content Partners
Certain content on Pyaza, such as embedded videos or social media sharing features, may be provided by third-party platforms. When you interact with this content, these third parties may place cookies or similar technologies on your device. These cookies help social media platforms track how their content is being shared or engaged with across different sites.
For example, if you share a post from Pyaza on a third-party social media platform, that platform may track the interaction to ensure the share is properly recorded and analyzed. These technologies also enable social platforms to offer personalized content and ads when you return to their services.
Third-party social media partners may include:
Facebook
Twitter
LinkedIn
YouTube
Other Helpful Resources
We understand that managing your privacy and data preferences can be complex. To help you navigate the options available for controlling cookies and other tracking technologies, we’ve provided some additional resources below. These tools and guidelines will help you better understand how these technologies work and how you can manage them on Pyaza and other websites.
Browser Controls for Cookies
Most web browsers allow you to control cookies through your browser settings. You can configure your browser to accept or reject cookies, delete existing cookies, or notify you when new cookies are placed on your device. Each browser has its own settings, so you may need to consult the help section of your specific browser for instructions.
Useful links for managing cookies on popular browsers:
Managing Mobile Advertising Identifiers
For mobile devices, you can limit the use of mobile ad identifiers or reset them entirely through your device’s settings. This will limit the ability of apps and advertisers to track your activity across different mobile applications.
Useful links for managing mobile ad identifiers:
Apple iOS: Apple’s instructions for limiting ad tracking.
Google Android: Google’s instructions for opting out of personalized ads.
Pyaza’s Privacy Policy
For more information on how we collect, use, and protect your personal data, please refer to Pyaza’s Privacy Policy where we provide detailed explanations of our data practices, including the use of cookies and other tracking technologies.
Contact Us
If you have any questions about this Cookie Policy or how we use cookies and similar technologies on Pyaza, feel free to contact us